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Tag: small business

The Archives

4 Reasons to Support Small Business

4 Reasons to Support Small Business During the week of April 30 through May 4, the SBA is sponsoring its annual Small Business Week to promote the importance of supporting local entrepreneurs. Most people know the big reasons to support small business – great products and great service. However, here are four reasons to support small […]


Is Your Business Taking Advantage of Local SEO?

What is Local SEO? Most business owners are familiar with the term SEO which stands for Search Engine Optimization. However, many are unfamiliar a specific type of SEO that is extremely important for small business owners – Local SEO. Traditional SEO is a strategy that uses keywords or phrases in a particular format to improve the chances […]


Do Facebook Ads Still Work for Small Business?

Do Facebook Ads Still Work for Small Business?
Marketing Advice

 
 
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This week the Milk Street Team tackles the question – do Facebook ads still work for small business? According to Mark Zuckerberg Facebook is making an attempt to show more posts from friends and family and fewer posts from businesses and content creators. In addition, Zuckerberg added that the social media giant will be promoting […]


4 Red Flags In Small Business Marketing

3 Red Flags In Small Business Marketing Starting a small business takes plenty of planning and preparation. However, without a small business marketing plan, your business likely won’t last very long. Here are three common red flags we see with small business marketing. Lack of Marketing Every small business, regardless of product or service, needs marketing! […]


What’s the Best Digital Marketing Channel for Small Businesses?

What’s the Best Digital Marketing Channel for Small Businesses? As a small business owner, there are many ways to use digital marketing to increase revenue. However, choosing the best digital marketing channel to optimize your investment can be tricky. Here are some tips for getting started. Define a Target Audience The first step in determining […]


Small Business Digital Marketing

Small Business Digital Marketing

 
 
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On this week’s podcast, we discuss what it takes to run a successful small business digital marketing campaign. The show kicks off by defining digital marketing and explaining its importance to entrepreneurs. We quickly move to reviewing the essentials components a small business must have in place before attempting their own campaign. Then the team discusses […]


How Much Does Social Media Advertising Cost?

How Much Does Social Media Advertising Cost? The days of businesses using social media as a platform for free advertising are over. If you want to reach an audience on social media, even if that audience already engages with your page, you’ll have to pay. Still, many entrepreneurs claim they’ve tried spending money on social media advertising in […]


Small Business SEO Marketing Explained

Small Business SEO Marketing Explained. If you’re a small business owner the idea of competing with large corporations (or more accurately large corporation’s advertising budgets) for SEO keyword rankings may seem silly. Although, just because you aren’t able to compete with corporation’s large budget doesn’t mean it’s not worth it to apply SEO principles to […]


Is a Wix Website Right for Your Business?

Creating a Wix Website is easy and cheap but is it the right decision for your business? You know that your business, no matter how small, needs a great website to compete in today’s digital world. There are many options when it comes to building a website and deciding which works best for you can seem […]


Is Content Marketing Worth It for a Small Business?

Is Content Marketing Worth It for a Small Business? If you own a small business you already know the importance of having a website. In today’s online world if you don’t have a website – you’re probably not a serious business. However business owners (especially small business owners) tell us all the time that while […]